Offtime

community building / concept / media relations / launching
ABOUT

( OFFTIME ) gives you space to breathe in our hyper-connected world. For set periods of time, the service blocks disruptive smartphone activities and restricts access to applications that tempt you. ( OFFTIME) helps you to focus and to unplug!

OUR WORK

Set up of concept and strategy for all go-to-market communications activities. Story telling and evaluation of the collaborative study by (OFFTIME) with the department of psychology of the Humboldt University of Berlin.  Market, media and target group screening. Preparation on critical voices. Set up of current wordings and texts. Briefing of the team for the launch activities including community activities and interviews. All (launch) communications and PR measures such as media relations, interview placement and much more.

RESULT

Over 300 clippings in startup, economy, lifestyle, daily and special interest media – all around the world. 150.000 downloads only 10 weeks after launching the android (first) app. And the story continues – we´re happy to join the ( OFFTIME) team for all further communications adventures from now on – from PR to speaking opportunities to event & community strategizing.
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